About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. Role Summary And Impact As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Linear TV Director who will: Develop and Lead Media Strategy: Define and direct the overall Linear TV strategy, translating client objectives into actionable media frameworks and leveraging data to drive strategic recommendations. Manage Media Buying & Negotiation: Direct upfront and scatter market buying strategy, anticipate market trends, and cultivate key executive-level relationships with media vendors and partners. Execute and Optimize Campaigns: Oversee end-to-end campaign operations, manage budget pacing, optimize schedules to meet KPI targets, and conduct post-buy analyses for performance insights and growth. Client Relationship Management & Team Leadership: Serve as the senior Linear TV point of contact for key clients, present strategic plans and results, foster cross-functional collaboration, and lead the development of the Linear TV team. Skills And Experience 8+ years of Linear TV planning and buying experience, with at least 3 years in a senior leadership or management role. Deep expertise in media metrics (ratings, GRPs, CPPs) and proficiency with industry tools (e.g., Nielsen, Comscore, Mediaocean) and data platforms. Proven senior-level negotiation skills with a track record of securing favorable deals, coupled with exceptional executive communication and presentation abilities. Demonstrated ability to manage multiple high-priority workstreams, drive team accountability, and strong knowledge of the evolving linear-to-streaming landscape. Bachelor's degree in Marketing, Advertising, Communications, or a related field. Advanced English Level. Life At WPP Media & Benefits Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more. Equal Opportunity Statement WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. Location Requirements For Mexico: This position is available in a remote or hybrid work modality. The candidate must perform their work from any location within Mexico. Only Mexican nationals residing in the country or foreign nationals with a valid work permit may apply. Remote work from abroad is not permitted under any circumstances. For Colombia: This position is in a remote or hybrid work modality and must be performed within Colombian territory. Only candidates residing in Colombia with a valid work permit may apply. Remote work contracts do not allow employment or relocation abroad. #J-18808-Ljbffr
Linear Tv Director, Goc
WPP MEDIA
perímetro urbano medellín, perímetro urbano medellín
Publicado hace 28 días
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