This is not a branding-only marketing role . At RAM, marketing exists to generate qualified opportunities for sales . We’re looking for a growth-focused marketer who understands IA , automation, campaigns, and distribution — and who is comfortable owning results. What You’ll Be Responsible For Designing and executing inbound and outbound lead generation campaigns Creating landing pages, lead magnets, and automated workflows Delivering Qualified Business Leads (QBLs) to the sales team Supporting partner campaigns, outbound initiatives, and events Analyzing performance and optimizing continuously Helping define and justify paid media budgets Optimizing or changing the marketing tech stack when needed What We’re Looking For Hands‑on experience generating B2B leads Strong knowledge in IA Strong understanding of marketing automation and growth marketing Ability to explain clearly what to do, why to do it, and what it costs Data‑driven and execution‑focused mindset Ownership mentality (you don’t wait to be told what to do) Key KPI Monthly Qualified Business Leads (QBLs) At RAM, ideas are welcome — results are mandatory . If you like building, testing, and scaling, this role is for you. #J-18808-Ljbffr
Ia Marketing Automation Specialist
RAM BPO ?
medellín, medellín
Publicado hace 21 días
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